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How To Use SMS Marketing To Improve Your Blog’s Visitors

 

At some point in your life, you should use SMS to chat with your friends or relatives. sms marketing

However, social media apps such as Whatsapp and You Chat have now replaced SMS as a viable means of communication, however, SMS is an excellent source for reaching a target audience for traders to sell their products or services.

Did you know that 97% of SMS received by people is read? You will also be surprised to learn that over 90% of SMSs are read within 3 seconds of their delivery.

With this kind of outstanding statistics, marketers can use SMS to drive more traffic to their blog section. Every business website has its own blog section, where companies use it to post various informative and engaging blogs related to their business.

This helps guide traffic to their website where customers can be attracted to the business. SMS has this quality of interaction with many other important ways to attract the audience and deliver great results.

This post will let you know how SMS Marketing helps you improve the number of viewers who visit your blogs.

sms marketing

 

1. Your blog should be Mobile Friendly

First of all, the first thing to remember is that your main purpose is to get more and more people’s attention to your blog, so your blog should be made mobile.

Today everyone owns a mobile phone. So your entire website should be user friendly. In a recent study, it was revealed that over 90% of middle-class businesses do not have a mobile site.

Also, you have to keep in mind this fact that all of your SMS will have access to the mobile phone, so start working on converting your website into a mobile device.

2. Classification of Your Audience

Most of the time, people use to receive spam messages continuously, which is of no use to them. They never wish to receive these kinds of useless SMS. So, what you can do is to segment your audience into a different group, so that you can reach only the target audience.

These components can be as follows
– Potential Customers
When someone visits your blog and fills in the required information in the space mentioned below the blog, add their details to your list.

These people are desperate for your stuff. Now start sending them SMS about your latest blog posts, discounts, or specific posts that you want to bring in bulk.

This group of consumers only share their information to get what they want. So, don’t miss this opportunity.

– Existing customers
Do you already have a database of potential adversaries or have you recently acquired your e-shop? This is your chance to give.  sms marketing 

Make them strong and come back to your site! As another release date has passed, they may be interested in that top-notch list you can offer.

– Old customers
Customers who visit your website sometimes come back and need to return to your blogs. But it is a big challenge to reach these groups as there are so many things that go through their minds.

 

sms marketing

3. Proper Planning

After completing the potential customer segments, the time has come to build a stronger plan for your SMS campaigns. Conversely, for SMS marketing, you do not need to design your content.

All you need to create an airplane with a simple text is to place a URL link for your blog. Try making short URLs because URLs can fill most of the space.

Now, start testing your SMS campaigns on multiple devices. Only if you are satisfied with the presentation, then use it to start your campaigns.

4. Brand ID bulk sms 

Whenever you have to create an SMS campaign, it is very important to put the brand name as a trademark. People are often curious about where this SMS comes from.

If you do not mention the name of a product or other id, 8 out of 10 people will consider it as spam. Always make sure that the id you send to the audience should be a keyword or logo for the brand to connect well.

5. Maintain Personal Touch sms marketing

There are some important things about your SMS that you should always keep in mind. You only have 160 characters to attract top users to your blog posts. So, put in a call that will work and a link to the blog.

Try to ignore any grammatical or spelling errors in your message, enter your SMS several times. You can also create a special offer or discount within your post; this is a great way to attract people.

6. The Right Time

If you want to maximize your open rates, then plan your SMS to send it in a timely manner. Time plays an important role in SMS marketing. While emails take a lot of time up to 24 hours to 48 hours to open but SMS results within an hour.

Choose that time to send your SMS when people are on their mobiles such as during the day or evening. Don’t shoot any SMS early in the morning or late at night. People may not see your SMS.

Wrap

So, here is only this helpful and informative blog that gives you a way to use SMS to bring traffic to your blog posts. Just follow these important tips as mentioned.

Sure, you will see the results you want in the fastest time ever.

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